Here’s the reality.
Growing your company should be a very predictable process.
If you’re having trouble getting clients, you need to fix 3 areas:
1. How many potential clients you’re speaking to per month.
It’s truly amazing how many business owners I meet that are working 12 hours a day but are spending none of that time reaching out to prospects.
I don’t care how smart you are, if you aren’t systematically organizing quality conversations with potential clients you will not be super successful in business.
2. A step by step sales system.
When it comes to the sales process, most business owners wing it.
They are happy to have a chat with a lead but just cant be bothered designing a carefully thought through sales conversion process.
Make no mistake, if you don’t have a clear, excellent sales process, you will miss out on lots of clients.
3. A method to get clients to buy multiple services from you.
Offering clients only one thing is crazy. You must regularly ask them to buy more stuff from you. If you do this well, 20% or more will buy a second service from you.
Many will buy 3 or even 4 different services from you, if asked.
Look, it probably took you months to get the client- make sure you maximize how much they spend with you.
So, how many of these critical strategies are you doing? If you are not doing all three, you’re leaving hundreds of thousands of dollars on the table.
If you are doing all three, you’ll soon be rich.
