BLOG

Of course, there are a million variables in business:  Your strategy, your marketing, your sales procedures, the quality of your team, the systems you establish. Etc.  You need to get most of these elements right to do well financially with your company. 

The number one issue facing most entrepreneurs is lack of time.  Or more correctly, the poor use of their time.  Time management is a science, and a fascinating one. Yet very few entrepreneurs devote any time to mastering this critical skill. 

I was talking with a client today who said he had a mental block about going out there and selling his company's services.  He knew he had to do it (he needed the revenue badly).  But at the same time he felt really uncomfortable about contacting potential clients and pitching to them. 

Entrepreneurs like to make business complex.  We have so many metrics, so many things on our To Do List.  And if we're not careful, we can lose sight of the 3 metrics that really matter.

Over the years, companies have become much more professional at winning clients.  Slide decks look more sophisticated.  Background research has got more comprehensive.