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One of the biggest mistakes people make in business is trying to act too much like ‘business people’.  I see it all the time.  Normal, nice people think that because they are in business that they need to behave differently.

Some friends of mine we’re telling me of a recent dinner they had with Chris Meledandri.  Meledandri is one of the hottest new forces in cinema, having co-produced both Despicable Me and Hop, two massive animation hits.  What’s so amazing about Chris is not that he’s pulled off two major animation coups, but that he produced the movies so cheaply.  Incredibly, both were made for around half the usual cost.

Any good entrepreneur is always taking ideas from other industries and trying them in their own company.  Here’s one from NASA I just found out about.  It’s called Integrated Concurrent Engineering, or ICE.  ICE turns the traditional model of working on projects upside down.

I was on a plane from North Carolina to Los Angeles last week.  200 people on board and bored.  The flight was over 5 hours, yet only once did the flight attendants walk down the aisle offering food/snacks.  If they had simply done it twice they would have increased revenue by at least 30%.

Success is simple.  If you are not achieving at the level you’d like, it’s almost certainly because of at least one of these 3 factors.

1. CLARITY.

 Most people aren’t totally clear on what they want.  Sure they have a vague idea about a general direction, but that’s not enough.